Privacy policy
How ordr.ae handles your data
Last updated 23 October 2026
Who we are
ordr.ae is operated by Kdk420 General Trading LLC, Dubai, United Arab Emirates ("ordr.ae", "we"). We provide an AI assistant that businesses ("merchants") use to take bookings and orders from their customers over WhatsApp and web chat. When you message a merchant that uses ordr.ae, the merchant decides what is collected and why; we process it on the merchant's behalf. Questions about a specific business's use of your data go to that business first, and to us at hello@ordr.ae.
What we collect
- Messages. The text, buttons, images, documents, voice notes and locations you send to a merchant, and the replies sent back. WhatsApp messages reach us through Meta's WhatsApp Business Platform; web chat messages reach us directly from the chat page.
- Your WhatsApp number and profile name, as provided by WhatsApp, or a random visitor id for web chat. We use them to keep your conversation together and to send replies.
- Bookings and orders you make: the service or products, time, staff, price, and the status of the booking or order. Payments are taken on a payment provider's page; we store the amount and whether it succeeded, never card details.
- Preferences you ask us to remember, such as a preferred stylist or a usual order. These are stored only after you say yes when the assistant asks, and never include health, financial, identity-document or other sensitive details.
- Technical records: delivery status of messages, timestamps, and a log of what the assistant did to answer you (which lookups it made, how long it took). Merchants can read these to check the assistant's work.
How we use it
- To understand your message and reply, including checking availability, holding a slot, placing an order and sending confirmations and reminders.
- To let the merchant's staff read the conversation, take over from the assistant, and manage your booking or order.
- To remember preferences you consented to, so you do not have to repeat them next time with the same merchant.
- To keep the service reliable and secure, and to investigate problems you or the merchant report.
We do not sell personal data, show advertising, or use your conversations to build profiles across different merchants.
The AI assistant
Replies are generated with Claude, a model from Anthropic. To answer you, the relevant part of your conversation, the merchant's catalogue and opening hours, and any preferences you consented to are sent to Anthropic's API. Anthropic processes this data to generate the reply and does not use it to train its models. Every price, time, booking and order the assistant mentions comes from the merchant's records, not from the model's memory.
Who else sees it
- The merchant you are talking to: their staff see the conversation, bookings and orders in their dashboard.
- Meta Platforms, which delivers WhatsApp messages under its own terms and privacy policy.
- Anthropic, which generates replies as described above.
- Our hosting provider, where our servers run. We host the service in the United Arab Emirates where a suitable location is available.
We share data with authorities only when the law requires it.
How long we keep it
- Conversations, bookings and orders are kept for as long as the merchant uses ordr.ae, so that staff can look back at history, and deleted when the merchant's account closes.
- Remembered preferences expire automatically after one year unless renewed, and are deleted at once if you withdraw consent.
- Technical logs are kept for a short period for troubleshooting.
Your choices
- Memory. Tell the assistant "forget me" or "stop remembering" in the chat. Everything remembered about you with that merchant is deleted, and nothing new is stored unless you agree again. Ask "what do you remember about me?" at any time to see it.
- Talk to a person. Ask for a human at any point and the assistant hands the conversation to the merchant's team.
- Access, correction and deletion. You can ask the merchant, or us at the address above, to show you the data held about you, correct it, or delete it. We answer within 30 days. Deleting a booking or order record may not be possible where the merchant must keep it for accounting.
- Stop messages. Reply "stop" or block the number on WhatsApp. Confirmations and reminders for bookings you made may still be sent until the booking is over.
Security
Messages travel over encrypted connections. Access to merchant dashboards requires a login, and each merchant can only see its own customers. Payment card details never pass through our systems.
Children
The service is meant for adults making bookings and purchases. We do not knowingly collect data from children under 18.
Changes
When this policy changes we update the date at the top. Material changes are also announced to merchants, who are responsible for informing their customers.
Contact
Kdk420 General Trading LLC, Dubai, United Arab Emirates · hello@ordr.ae